It is of utmost importance to us that your brand colors, mood, and voice align with your overall message and mission. We want your brand identity to not only reflect your personal taste but the preferences of your target market so that we can effectively reach them and gain their attention.
That is why we’ve created a detailed branding questionnaire to guide us through getting to know you, your product or service, your ideal client and your goals on a deeper level.
We then thoroughly research your market including your target audience and their preferences and behaviors, the competitive landscape, the marketing mix, challenges, and more.
Once we have a strong understanding of your business, we begin sketching, brainstorming, curating inspiration, and forming ideas into a brand identity. We experiment with multiple ideas, constantly refining until we find the best solution because at the end of the day, it is our mission to solve a problem. The problem many business owners or professionals have – reaching your target audience. And our solution is simple – combine strong visual identities with strategic marketing strategies to not only attract your dream client, but convert them into loyal fans and returning customers.
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We set out to create a mockup for an Interior Design concept called “Studio 27.” The name emulates innovation, sparking a sense of design experimentation and discovery. As seen in the mood board, the firm is eccentric when it comes to design. Unique colors, shapes and patterns are some of the main focal points of the rooms created. This plays into the overall brand as Studio27 remains selective over the projects and clients they choose to work with. When you see the room, you will know it was the work of Studio27.
When we think of storytelling we think of the obvious: words. Words that are shared to recall an event with a friend, words that are written into a journal for one’s future self, words that are typed in courier, size 12, single spaced on the script of a film. The power of storytelling is found in its ability to evoke emotion and move an audience. Film is known best for this power of storytelling.