Red Griffin logo in black

Vincent Peach

Shoe display on a brick wall

the story

Vincent Peach came to us to create a commercial that showcases their new location in the Green Hills neighborhood of Nashville. 

the process

Our Goal: To attract new customers into the store while building brand awareness and recognition.

Our Strategy: When thinking about what sets Vincent Peach apart, we realized that it’s not just about the quality of the jewelry or the custom designs, but about the luxurious experience you have while shopping in the store. From champagne toasts to individualized attention from the creator himself, stopping in Vincent Peach is a real treat that will make you leave feeling more confident, special and glamorous.

We wanted to be sure to evoke these feelings in the commercial all while showing the diverse customer segment, highlighting the jewelry and staying on brand. So we decided to shoot different scenes with mini story lines. For example, we had a pre-engaged couple looking at the bridal collection, a professional woman shopping for herself, and an older, married couple creating a custom piece together. We were intentional about showcasing the VIP and exclusive feel of the brand while remaining inviting for everyone. 

the result

We are all so happy with the outcome of the video and are thrilled to continue working with Vincent Peach on their advertising and social media efforts. We are currently managing their Instagram, Facebook and Pinterest accounts, as well as creating and coordinating custom advertising campaigns for various mediums.

Vincent Peach Instagram | Vincent Peach Website

summary of services

  • Art Direction
  • Advertising Campaigns
  • Content Creation
  • Graphic Design
  • Photography
  • Videography 
Notecards on a table
 

summary of services

Advertising Administration

Advertising Campaign Creation

Content Creation

Graphic Design

 
Branding Questionnaire

Branding Questionnaire

It is of utmost importance to us that your colors, mood, and voice align with your product or service’s overall message and mission. We want your brand identity to not only reflect your personal taste but the preferences of your target audience so that we can more effectively reach them and get their attention. That is why we’ve created an in-depth branding questionnaire.

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